About Me | Shine Social Media Marketing

My name is Sonja. I am a Hampshire based mum of three adult children, navigating the joys and challenges of life. I love travelling, and have a new found love of camping! I now divide my time between the Murcia Region of Spain and the UK.

I am an experienced Marketing Professional and Social Media Manager with a diverse background in both large and small businesses. My journey has equipped me with a wealth of knowledge and skills that I am excited to bring to a wider range of clients as I embark on my own entrepreneurial venture.

Throughout my career, I’ve thrived in a spectrum of Sales and combined Sales-and-Marketing roles, developing a unique ability to bridge the often-wide gap between fast-moving sales demands and the pace of marketing operations. Having worked within large organisations, I’ve seen firsthand how delays can hinder sales success, and I’ve made it my mission to eliminate that friction, championing swift, strategic support that empowers teams to perform at their best.

I’ve also built and run two businesses, one while living abroad in Spain and another while raising children - experiences that pushed me to become resourceful, resilient, and relentlessly focused. My career journey spans hospitality (tourism, hotels, and restaurants), the wedding industry, holiday property management & marketing, theatre and television lighting, and marketing for a US fault-tolerant server company powering critical applications for hospitals, international banks, stock exchanges, and more. This breadth of experience allows me to connect with customers from all walks of life and bring fresh, insightful perspectives that spark innovative, tailored solutions.

Today, SHI_ne Social Media Marketing is the business I’ve created to champion small and independent brands, helping them harness the true power of social media. I believe wholeheartedly in the transformative impact of a strategic online presence, and I’m passionate about supporting businesses as they grow, elevate their visibility, and shine in an increasingly digital world.

Core Values:

Experienced:

My track record speaks to a depth of knowledge and success in marketing and social media management.

Reliable:

I am committed to delivering consistent and dependable service to all my clients.

Flexible:

I adapt to the needs of each unique client, ensuring personalised and effective strategies.

Mature:

With years of experience, I bring a mature and seasoned perspective to every project.

I am excited to collaborate with businesses looking to enhance their online presence and achieve their marketing goals through creative and effective social media strategies.